Comments on: Click where? http://www.tmiles.co.uk/tm/2007/11/click-where/#utm_source=feed&utm_medium=feed&utm_campaign=feed a world wide web wizards weblog.....wicked Fri, 22 May 2009 18:40:19 +0000 http://wordpress.org/?v=2.9.1 hourly 1 By: willg http://www.tmiles.co.uk/tm/2007/11/click-where/comment-page-1/#comment-2 willg Wed, 10 Dec 2008 11:53:25 +0000 http://www.tmiles.co.uk/tm/?p=6#comment-2 I can well believe that putting 'click here' all over the shop encourages people to click, but whether they know why or what to expect, and whether they are satisfied with the result is what you need to test. Of course users not using a mouse aren't clicking at all. Perhaps 'Tab to here and press enter or click here if you have a mouse'. I'd go for 'See XYZ' for web contetn links and 'Choose ABC' for action buttons but I'm convinced a descriptive label is essential. I can well believe that putting ‘click here’ all over the shop encourages people to click, but whether they know why or what to expect, and whether they are satisfied with the result is what you need to test.

Of course users not using a mouse aren’t clicking at all. Perhaps ‘Tab to here and press enter or click here if you have a mouse’. I’d go for ‘See XYZ’ for web contetn links and ‘Choose ABC’ for action buttons but I’m convinced a descriptive label is essential.

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